Gen Z to Baby Boomers by The Numbers
How The Rosie Rourke Team Helps Every Generation Buy and Sell With Confidence!
Real estate isn’t one-size-fits-all. Every generation has its own goals, challenges, and reasons for buying or selling—and that’s exactly why having the right real estate team makes all the difference!
The 2025 NAR Generational Trends Report reveals who’s making moves right now:
Millennials (26–44) are leading the charge—making up 29% of buyers, with many purchasing their first home.
Gen X (45–59) represents 24% of recent buyers—typically high earners looking for more space.
Baby Boomers (60–78) are the biggest group of sellers, making up 53%, often downsizing or relocating to be closer to family.
Gen Z (18–25) is starting to enter the market, representing 3% of buyers.
Silent Generation (79–99) makes up 4% of buyers, often seeking senior housing and proximity to healthcare.
Here’s how the Rosie Rourke Team supports each group:
🧑🎓 Gen Z (18–25)
Just starting out and often working with limited income or support from family.
Buying older homes and looking for affordability and flexibility.
✨ How we help: We’re patient guides, offering trusted lender referrals, budgeting help, and education every step of the way.
🧑💻 Millennials (26–44)
Often first-time buyers, commuting to jobs, and juggling student loans.
Looking for good school districts, home offices, and starter homes that stretch their budget.
✨ How we help: We understand their tech-savvy, fast-paced lifestyle—and we combine smart strategy with top-notch negotiating to get them into the right home at the right price.
🏡 Gen X (45–59)
Earning the most income, often upgrading or buying multigenerational homes.
Prioritize neighborhood quality and space.
✨ How we help: We focus on lifestyle goals, investment potential, and finding homes that check all the boxes—whether it's a backyard for the dogs or room for extended family.
👵 Baby Boomers (60–78)
Downsizing, relocating for retirement, or moving closer to loved ones.
Ready for a simpler lifestyle—but still want comfort and value.
✨ How we help: We offer compassion, patience, and expertise in helping them right-size and transition smoothly into the next chapter.
🎖️ Silent Generation (79–99)
Looking for senior-friendly communities or homes near healthcare.
Often selling long-held homes or buying with cash.
✨ How we help: With deep experience in estate transitions and senior moves, we provide white-glove service with care, discretion, and attention to detail.
No matter what age or stage, one thing stays the same—everyone needs a trusted advisor. And that’s what our team is all about. We’re here to listen, guide, and celebrate with you every step of the way. Because real estate is more than a transaction—it’s your life. 💗
Thinking about buying or selling? Let’s chat about your goals!
